I did some SEO (search engine optimization) searching yesterday, looking for key words and such for youth ministry. Here is what I discovered.
In searching for youth ministry key words, to help youth workers find posts they are looking for online, I started by searching the word youth ministry discipleship. Now, I am only getting started in this SEO thing, a complete novice,, but this did not look good,
Search: youth ministry discipelship
Competition Is: Low (which tells me there is not a battle for the words)
Global Monthly Searches: 110 (this how often the subject is searched for,globally, on Google, every month, averaged over 12 month)
Local Monthly Searches: 91 (this is how often the subject is searched for on Google, every month, averaged over 12 months.
I Googled both youth ministry discipleship and youth ministry discipleship ideas
youth ministry discipleship showed over 2 million options
youth ministry discipleship ideas showed 412,000 options
On the other hand, searching
youth ministry games revealed over 4 million options
youth ministry activities, which could include discipleship, but revealed mostly game links, showed over 13 million options
Like I said, I’m no expert, I can only go by what I am looking at.
The questions I have then are:
1. Do youth workers already know how to disciple teens, they just don’t need to search online for it?
Which leads me to the second question:
2. Is there a greater demand, by youth workers, for games and activities than for discipleship ideas, in their youth group?
I would love more people to see this post, but I am afraid no one is searching for it.
Side Note: I am not anti-game, we play them with our group all the time, I am just pro discipleship.
If you are an SEO guru, and I am reading the date wrong, straiten me out. I think the numbers are fundamentally true. Do youth ministries still spend a majority of time still focusing on getting kids to show up versus discipling the students they have to reach their friends for Christ?
If you are looking for a systematic way to disciple in kids in your youth ministry, I also recommend the book Multiply by Francis Chan and David Platt